Hi, I am Irene.

I'm a Senior Producer and Director based in Los Angeles with nearly 10 years of experience bringing large-scale creative projects and events to life. Over the years, I've produced everything from multi-day conferences, brand activations, and runway shows to TV productions, beauty and fashion campaigns, tech launches, video and e-commerce shoots, and custom mailers. I've also had the opportunity to work with luxury brands, helping create elevated experiences that blend creativity, precision, and strong execution.

I started my career in finance before transitioning into production, and it quickly became the perfect combination of everything I love: strategy, problem-solving, budgeting, and creative execution. Being able to balance numbers with storytelling and turn a client's vision into reality is where I do my best work.

Throughout my career, I've collaborated with TV networks, luxury and fashion brands, beauty companies, tech startups, and global organizations across a wide range of industries. I'm passionate about creating thoughtful, impactful experiences, thrive in fast-paced environments, and welcome every challenge with a solutions-first mindset.